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Liter Sale: 35% Off
Shop liters of our best-selling shampoos & conditioners—for less.
MOST LOVED
Limited Edition Try Clean Care for Less
Moisturizing Trio
SAVE UP TO 37% ON TRY ME KITS
Incredible Hydration for Dry, Frizzy Hair
- Moisturizing Shampoo
- Moisturizing Treatment
- Calming Crème
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POWERED BY ALOE
Loma innovated the use of Organic Aloe Vera Gel in the beauty industry. This provides the base for all Loma products, which are naturally moisturizing and good for the whole family.
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FREE OF THE NASTIES
Renewable and Sustainable Beauty. Free of Paraben, sodium chloride, gluten, soy and phthalate free. Sulfate-free cleansing.
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MADE WITH LOVE
Unlike most beauty brands LOMA makes all of their own products plus produces only small batches at a time. We promise quality and longevity, and our passion is in the process - we research and test each raw material to ensure they're as clean as they claim to be.
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AYURVEDIC ORIGINS
The term Ayurveda, a natural system of medicine, originated in India more than 3,000 years ago, translates to knowledge of life.

Let customers speak for us
from 1432 reviewsI have been using this product for a number of years. I try new things occasionally but always go back. I have fine straight hair… it gives me enough volume without being stiff. It smells lovely too.

Good product. My hair stays healthy and pretty. Doesn’t give me oily scalp even if I use it closer to the scalp (I have bleached highlights).

I mix a pump of this with a pump of the light nourishing oil on my damp hair. I have very fine and thin hair and it doesn’t weigh my hair down or make it look greasy. The scent is soooo yummy too.

I looooove this deep conditioner. The scent is amazing and it leaves my fine and thin hair hydrated without weighing it down at all, which is really hard to find in a deep conditioner for my hair.

I have thick wavy hair that is very dry. The calming crème is amazing! I add a drop of the LOMA nourishing oil treatment to the calming crème. What a game changer! Love LOMA products!

Best body lotion ever made!
The smell is amazing!

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