For use with LOMA 33.8oz / liter bottles.

Please Note: Liter bottles now come with a liter pump on the bottle.

For all hair types, especially dry, thirsty, damaged hair

• Replenish, style and protect
• Color catalyst, bleach protector
  
• Wearable reconstructor
• Instant shine with a silky feel
• Protects all hair color and extends blonde brightness
• Protects against bleach and high lift breakage
• Repairs, strengthens and protects against color fade

Did you know…

• LOMA’s Fortifying Repairative Tonic is the original internal bond reconstructor and was formulated over 20 years ago.
• This tonic will keep bleached/colored hair brighter for longer periods of time and protects against breakage.
• LOMA’s founder, David Hanen, absolutely loves Fortifying Repairative Tonic. It is one of his favorite products!

For grey & blonde hair

• Sulfate, gluten, soy and paraben-free cleansing
• Brightens grey and blonde hair
• Highly pigmented; the most effective toning shampoo on the market
• An innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones

Did you know...

• During the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.

For grey & blonde hair

• Uses pure direct dye color pigments unlike 99% of other color conditioners on the market
• Brightens gray and blonde hair
• Highly pigmented; the most effective toning conditioner on the market
• A stylist’s color enhancing and toning tool in the salon (apply to dry hair for maximum deposition)
• Gluten, soy and paraben free
• An innovative blue-violet pigmented conditioner to enhance blonde and grey hair while neutralizing yellow to brassy tones

Did you know...

• During the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.
• Due to the electric charge in the formula, Violet Conditioner will adhere/deposit better to the hair.

Great for people who have sensitive skin, asthma, respiratory issues, migraines

• For all hair types
• Moisturizing formula with zero fragrance
• Replenish and restore moisture for healthy, shiny hair
• Color safe
• Cruelty free and Vegan
• Gluten, soy, paraben free
• Sulfate-free Cleansing
• Great at moisturizing dry scalps

Did you know...

• Scented products can cause premature fading of tattoos.
• Human-made scents, such as scented soaps, are easily detected by animals with acute senses of smell.

Great for people who have sensitive skin, asthma, respiratory issues, migraines

• For all hair types
• Moisturizing formula with zero fragrance
• Replenish and restore moisture for healthy, shiny hair
• Color safe
• Cruelty free and Vegan
• Gluten, soy, paraben free
• Sulfate-free Cleansing
• Deep penetrating conditioner to add moisture, strength and shine

Did you know...

• Scented products can cause premature fading of tattoos.
• Human-made scents, such as scented soaps, are easily detected by animals with acute senses of smell.